Already getting steady views? Accounts with a posting history and healthy views don’t need a warm-up. Skip to Find a format that works or Scale to more platforms. Only brand-new accounts, or accounts that haven’t posted in months, need the first two stages.
The first 30 days
1
Day 1: set up
Fill in the profile and bio, and switch Instagram to a Creator or Business account. See Warm up a new account.
2
Days 2 to 7: warm up
Use the account like a viewer in your niche for about 15 minutes a day, then post a few times by hand. See Warm up a new account.
3
Days 8 to 30: post every day and find what works
Remake formats that already went viral in your niche, post at least once a day and keep what beats your median. See Find a format that works.
4
Once views are steady: post everywhere
Let a workflow copy every video to your other platforms, make the call to action fit each one, and add accounts. See Turn views into customers and Scale to more platforms.
The chapters
Warm up a new account
What to do each day, how long per platform, and how to tell it’s ready.
Find a format that works
Remake proven outliers, test hooks, judge by your median, use trends.
Turn views into customers
Show the product, bring it in early, give a one-tap next step.
Scale to more platforms
Post every video everywhere, remake winners, add accounts.